ADDC 2018 - Eli Ganim Facebook Lite Building for Emerging Markets

Emerging markets will account for over 90% of new mobile subscribers globally by 2020. If you’re not currently building your products with these users in mind then you’re missing out on a huge growth lever.

In this talk Eli will describe the characteristics of these markets, the challenges his team faced when building Facebook Lite and their biggest wins. You’ll hear about common assumptions that don’t hold in emerging markets and some dos and don’ts.

More about the talk, authors & slides:
https://addconf.com/2018/schedule/facebook-lite-building-for-emerging-markets/
Read about the conference: https://addconf.com

ADDC 2018 - Bob Byrne Sponsored talk - Vector meets Pixel Affinity Designer

Bob will show you how he uses Affinity Designer to both prototype rapidly and create production-ready assets for Apps and Games.

More about the talk, authors & slides: https://addconf.com/2018/schedule/vector-meets-pixel-affinity-designer/
Read about the conference: https://addconf.com

ADDC 2018 - Mike Lazer So THAT'S how your phone knows where you are!

Users increasingly demand apps that are location-aware, but working with location services can be frustrating. Accuracy can vary wildly, and users complain loudly if your app destroys their battery. Even worse, location services APIs often feel like black boxes, leaving even experienced developers scratching their heads how to debug them.

So how does it all actually work? How can your phone, solely using the position of a few satellites, figure out where you are to within a few meters? How, dare we ask, is the location technology sitting in our pockets indebted not only to the Cold War but to the navigational needs of 18th century sailors?

We’ll explore the underlying technology behind GPS and location services, helping you better understand why things fail when they do, and how you can best design around the limitations of the technology.

More about the talk, authors & slides: https://addconf.com/2018/schedule/so-thats-how-your-phone-knows-where-you-are!/
Read about the conference: https://addconf.com

ADDC 2018 - Sara Cambridge Designer/developer collaboration what works and what doesn’t

What does effective designer/developer collaboration look like? Having interviewed a wide range of designers and developers about their collaboration process, Sara has uncovered many insights into what works and what doesn’t. She will also explain how and why better products get made when all those involved in building them attend research.

More about the talk, authors & slides: https://addconf.com/2018/schedule/designer-developer-collaboration-what-works-and-what-doesnt/
Read about the conference: https://addconf.com

ADDC 2018 - Devant, Basha Augmented Reality, design to development

Over the last couple of years there’s been significant advancement in the technology of Augmented Reality (AR), allowing it to become the next big thing in human-computer interaction.

Giants like Apple and Google have now created their own AR frameworks and released them to developers, providing the foundations of this technology, allowing us to easily innovate and solve problems with it..

In this talk, we will go over the fundamentals of building an AR app, both with using Google’s ARCore and Apple’s ARKit, as well as some basic guidelines on designing accurate and realistic 3D objects, which will augment our real world.

The session will include a demo app with ARKit and ARCore to showcase how AR translates into code, as well as using 3D design software to create models, set up the scene with lights and shadows, and even animations.

More about the talk, authors & slides: https://addconf.com/2018/schedule/augmented-reality-from-design-to-development/
Read about the conference: https://addconf.com

ADDC 2018 - Dan Miller Design For Stigma

How might we design products and services for populations in which stigma is inherently part of their experience? In this talk, we will explore design and research methodologies to begin answering this question. Understanding how to address this problem will enable us to create solutions for some of the largest challenges humans face today - in healthcare, finance, government, etc.

More about the talk, authors & slides: https://addconf.com/2018/schedule/design-for-stigma/
Read about the conference: https://addconf.com

ADDC 2018 - John Sundell Prototype Everything

Prototyping is a great tool when it comes to quickly validating an idea or a new concept. It can let us try out a new UI design, an experimental way of coding or even an entire app. But prototyping can also be used in so many more situations, and can really help teams move a lot quicker without sacrificing the quality of their product. In this talk, John will share his experiences working with prototyping in many different contexts, and show how you can really prototype everything.

More about the talk, authors & slides: https://addconf.com/2018/schedule/prototype-everything/
Read about the conference: https://addconf.com

ADDC 2018 Jolanda Verhoef - Apps can have design systems too!

How do you maintain a consistent design for your native apps? This talk will present a solution for creating a living design system on mobile platforms. You’ll walk away with the knowledge to start your own design system journey!

More about the talk, authors & slides: https://addconf.com/2018/schedule/apps-can-have-design-systems-too!/
Read about the conference: https://addconf.com

ADDC 2018 - Cristina Santamarina Humans vs Bots Typos, Trolls and other challenges for NLP

Humans vs Bots explores the technical limitations of NLP in a world of high expectations.

A mix of faster computers, a more mature artificial intelligence field and the growing collaboration of technologists and humanists is shaping the new generation of conversational interfaces. How much magic is there really involved and where are we in the practice? How are real chatbots from real brands performing?

In this talk Cristina Santamarina will review the 10 most important natural language challenges she faces when designing conversational interfaces. From slang and typos to rants and trolls she will provide examples and propose dialogue design techniques that can help mitigate them.

More about the talk, authors & slides: https://addconf.com/2018/schedule/humans-vs-bots-typos-trolls-and-other-challenges-for-nlp/
Read about the conference: https://addconf.com

ADDC 2018 - Ty Smith Building for Developers

Many teams are designed so that engineers can take an abstract view of the customer and focus on implementation. But when the customers are other engineers, that entire dynamic is thrown on it’s head.

In this talk, Ty will walk you through the best practices of building great products for developers, from team processes to the technical delivery.

Topics covered will include: Building customer personas and product strategies, Developer Experience research and analytics, customer empathy and support structures, API Design and usability, testing, code distribution, and creating great documentation.

More about the talk, authors & slides: https://addconf.com/2018/schedule/building-for-developers/
Read about the conference: https://addconf.com

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